Discover the Vudoo tools that create content that captures attention and engages audiences for longer. Which means, more opportunity to convert.
Use Vudoo to create content that requires active attention, not just passive consumption. Vudoo's suite of content enhancement tools can help you increase audience intent and shorten the sales cycle.
Vudoo's analytics capture metrics that tell you more about your audience, helping you optimize current and future campaigns. You don't need to guess what your audiences' preferences - Vudoo's analytics track every interaction to help you paint a picture of what your audience really wants from your business.
Tell stories that matter. Vudoo's technology includes branching, hotspots and overlays to help you bring your audience into the world of your business. Don't tell stories that drag on - instead, create pieces of content that are exciting and get to the point fast.
Recent in-stream checkout campaign results. (Kantar Study)
Recent in-stream checkout campaign results. (Kantar Study)
Recent in-stream checkout campaign results. (Kantar Study)
Vudoo's content tools take your videos from a singular narrative to something that gives users the power of choice. Let them drive the narrative forward to attract and retain their attention.
Don't make all the decisions yourself. Use Vudoo's choose-your-own-adventure technology to learn more about the choices your audience wants to make when watching your content. Branching technology takes your narratives from one to many, meaning every audience member can take a slightly different story route.
Edit and add interactions to your content in minutes. No technical experience required. Anyone in your team can click and create compelling content.
Get creative with the use of overlays to prompt users to learn more about your business, boost lead generation and provide further information. Embed overlays in your video to help give your audience more information without taking away from your content.
Explore customer stories and recent campaigns
"The Vudoo technology shows the power of video in commerce – we have had great feedback from customers so far explaining just how easy it is to shop for their bikinis now...The Rip Curl Fit Guide demonstrates just how powerful Vudoo’s integrated video technology can be for sales and customer experience. Through this, we can see the common paths that were taken, what items were popular and what body shape is most common. all of which can help shape future decisions."
Ash Reader
Head of Brand and Marketing, Rip Curl
"We can see real-time what our consumers are engaging with and their progression along the funnel, providing us with a unique view of the full journey from top to bottom funnel. Overall engagement within the interactive video is currently sitting at three times the industry benchmark.”
Scott Bowie
Marketing and Consumer Engagement Director, Moët Hennessy Australia and New Zealand
"Working with Vudoo has helped us connect with career planners. We were able to use interactivity to provide important information and resources based on a user's choices within the interactive video, delivering a highly personalized and engaging experience. The campaign has uplifted the website’s performance."
Peter Buckmaster
Director of Digital Design and Delivery, NSW Department of Education